This is the final project in a six-part series which will showcase the projects built by the Top 6 teams of the #WorldInnovationDay Hackathon. This was the biggest hackathon by Hackmakers in collaboration with the UN Environmental Programme, dedicated to developing innovative and creative solutions for the Sustainable Development Goals established by the UN.
Decent Work and Economic Growth – Sustainable Development Goal #8
The UN Sustainable Development Goal of Decent Work and Economic Growth promotes inclusive and sustainable economic growth, full and productive employment and decent work for all. The goal aims at ensuring the economic sector of every country provides the necessary need for its citizens to have a good life irrespective of their background, race, culture or other extraneous circumstances.
The current state is that 65% of the consumers want to buy from purpose-driven brands that advocate sustainability, but out of which only 26% end up doing so.
Meanwhile, the average carbon footprint per person in the US is 16 times more than what it should be.
Carby has been developed based primarily on customer segmentation. The customers of the application are environmentally conscious.
70% of the consumers in the US and Canada think that it is important that a brand is sustainable and eco-friendly.
Climate conscious: Gen Z grew up with climate change at their forefront, and now they’re well conscious to make good buying decisions on their own, educate others on this scenario and make a change.
Carby, a concept based application that aims to augment the decision making process with an easy to use tool that works seamlessly with consumer behaviour and life integration.
The Carby mobile app is used to take a photo of a product for identification. With the photo, details of the product are made available to the consumer that allows them to make a more green buying decision by doing their part in going for products with lesser carbon footprint.
What does the Application do?
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